Thursday, April 13, 2006

Smell-o-vision comes to the big screen:

Japanese cinema audiences will soon be able to enjoy a completely different sensory experience.

A new service from a major telecommunications company, NTT Communications Corp, will synchronise seven different smells to parts of the movie The New World, starring Colin Farrell.

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Cinemas will be able to download from the internet different scent sequences for other films, Suzaki said.

The company began a similar service for homes in Japan last year. Owners of the $US620 home version can download different programs to emit smells to accompany a horoscope reading or work as aromatherapy.

Owners must keep refilling the machine with fragrant liquids. NTT Communications would not disclose how many machines it has sold.

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